Created a introductory promotion for the new IBM PS2 System of computers for business.
Big Support for Small Business file folder design was utilized to target Chicagoland retail IBM Partner's customer base. Initial mailing was the Big Support file folder. Followed by one mailing a week of the unique New PS2 Systems spec sheet inserts building the complete file folder's contents. The sweepstakes entry form inserted in the last mailing encouraged the customer to enter the IBM PS2 sweepstakes. The winner received a FREE new PS2 System of their choice.